Get Advice From Insiders On Beauty Social Network

Beautystat.com has the solution for making your beauty dollar go further.

At last, a smart beauty social network site with no hidden agendas where users can trade secrets, reviews and interact with industry insiders. The final word on beauty products that deliver what they promise is now just a mouse click away. Beautystat is a social network made up of real women who share the goal of maintaining youthful, healthy and more beautiful skin. It is a forum where members can chat, exchange advice, blog and compare product results with other members having similar skin concerns. Analysis of the community statistics shows a broad representation of ethnicities, age groups, and interestingly, a growing number of male participants. "Beautystat's social network structure is conducive to members freely exchanging ideas without fear of being scrutinized. This is unlike many beauty forums online which predominantly feature women's beauty and skincare concerns, and can sometimes be limited in the cross section they address." Enthuses CEO and founder, and 20 year beauty industry veteran, Ron Robinson.

Ron has recently joined Allure Magazine's beauty advisory panel.  In this role, he will provide his expert opinion and review of the latest beauty products and technologies.  Ron Robinson launched BEAUTYSTAT.com after 20 years as a scientist and developer of many successful cosmetics and anti-aging skincare products for leading beauty companies, including Estee Lauder, Clinique, Lancome, Revlon and Avon.

In his product development tenure, Ron learned first hand that, despite the vast range of products marketed, not all women find the right product for their skin. Extensive market research and literally thousands of conversations taught him that these women were especially skeptical of exaggerated product claims, and were paradoxically overwhelmed by the number of product choices. He learned that ultimately, many of these women eventually found products that really worked by getting recommendations from friends and family members with similar skin types and conditions.In creating BEAUTYSTAT.com, Ron saw an opportunity to establish a network where women could get this type of advice from just such trusted sources. The site enables women to benefit from the successes--and the disappointments--of others, allowing them to make informed decisions about their beauty purchases.
 
In light of the current economic climate, Beautystat also helps people make educated choices on how and where to invest their beauty dollar. "Nearly 40% of women who responded to a recent market research study indicated they were dissatisfied with the performance of their skin care treatment products," says Ron Robinson. "Advice from peers and beauty industry insiders, is provided on a wide range of products that cater to different budgets and helps navigate through the marketing hype," states Ron. 
 
"Common complaints reported in a recent beauty survey are that there are too many confusing choices and hype from the typical marketing efforts," says Ron. 

Membership in Beautystat the site user to complete a questionnaire about personal skin issues and asks him/her to rate satisfaction with the beauty products used. This information is entered into ProductPool, Beautysat's exclusive database that enables members to receive product recommendations tailored to their needs. Beautystat does not support bias or favoritism toward any beauty company, product or tip. It simply reports on what works. Members can access podcasts, video interviews and blogs from other product users, key industry personnel and celebrities. "The integration of new media into the forum provides expert makeup and skincare application guidance, and provides current information on trends in the industry and on the street, which can often be overlooked in traditional media," highlights Ron Robinson.

A panel of dermatologists and skincare experts offer their advice on affordable products and treatments. "Being a seasoned veteran in the beauty industry and supported by a team of esteemed doctors and aestheticians allows people to access professional guidance and education unavailable outside the spa or doctor's office," states Ron Robinson. Seasonal hot items and industry "Buzz" are staple features on the site. Beautystat's goal is to provide a complete resource on all things pertinent to beauty. Additional Site Features
 
• Members can connect with others from all over the country who give honest opinions on beauty products that have worked (or not!) for them. 
• Members can stay informed on why others are feeling beautiful with the Twitter-like feature called "Right Now". 
• Members can get information on beauty product discounts and special promotions.
• Members can purchase many of their product recommendations from retailers that are linked to the site.
• Members can win gift certificates to beauty retailers and free product samples by inviting friends and answering survey questions in the site's "Voting Booth".
 
Not only does Beautystat service the public, the site also enriches and directly speaks to the industry by offering unbiased market research and consumer input into product development. "Beautystat gives the consumers the power to express their needs, concerns and in some cases, encourage companies to revive discontinued products," expresses Ron.

Ron has joined forces with seasoned beauty writer and editor Charu Suri, who joins as Editor-in-Chief. Charu brings several years of beauty journalism experience to the site and is also Editor of the nationwide drugstore glossy, Reinventing Beauty. She is a frequent contributor to major magazines and is Editor-in-Chief of her blog, Butterflydiary.com.
 
"Sometimes you need a little beauty help and Beautystat has the answers you're looking for. This new beauty community is tailored to give you the best product recommendations, specific to your needs. In this economy, more of us are being careful not to waste money on products we're not sure of." Enthuses beauty blogger Toma of Makeup Masala.

The Beautystat VIP program is another really great incentive.  This loyalty program affords members to score beauty prizes like makeovers at Chanel and Estee Lauder, and win beauty goody bags filled with some of the hottest new items in the beauty hemisphere.  "These prizes mimic the experience of beauty editors, such as myself, and allow members to experience a day in the life of a beauty editor," says Charu Suri, Editor in Chief of Beautystat.com.  "From the response to the giveaways we host on our parent site, members jump at these opportunities and always provide immediate feedback,"  adds Charu.

Log on to Facebook and Twitter join the fun at Beautystat.  Click to change the way you think about beauty.

Visit www.BeautyStat.com.  New York, New York