Deanna Latson is the inspirational, get-it-done, no excuses boss babe we all strive to be. She resides in sunny San Diego, California and is changing the world one life at a time with the help of her business partners. I surely was inspired to live better after interviewing Deanna and hearing her story and you will be too.
I was born and raised in a small California town. My family was your very traditional Italian family. As I grew up no food was off limits. Seriously, we had two fridges and two freezers always full of food.
For eleven years I was a bulimic. I was addicted to painkillers for headaches and I was overweight which was slowly destroying the line of my esophagus. I didn’t know that I had a problem, I thought it was normal to live that way. My father’s brother, sister and father all died before him. My father was on 16 different medications all before he was even married. When I decided to change I didn’t change because of myself, I changed because of my father.
I began studying health and nutrition in order to fix my father. Soon, I began to realize that I needed to clean up my own act if people were going to take my advice. I realized I wasn’t living right either. It took me one and a half years to recover from my problems with bulimia and painkillers. I lost over sixty pounds. I then went and helped change my dad and eventually my mom and even my dog.
I realized other dads needed help too so I began a full time speaking career. I always loved speaking, I looked at it as an energetic exchange. I have been blessed with the natural ability and enthusiasm to get people to remember what I say. When I first began speaking I was told I wouldn’t make it, but within three years I was number one in my field.
I didn’t overload people when I spoke but had them walking out looking at their bodies slightly different than before. I spoke to athletes, fraternities and sororities about eating disorders and drug abuse. I jumped into TV as a regular guest expert and five years ago I joined four guys who had left a multi-million dollar nutrition company to start their own company, ARIIX. I joined the guys as an additional partner and this is what I continue to do today.
ARIIX is an international company that offers seven different brands that consist of supplements, weight loss solutions, skincare, pollution problem solvers, toothpaste/shampoo/conditioner/body wash, oils, and whole food products. My business partners are amazing, they are all passionate experts in their fields. We like to say when it comes to product we go out and find science based ingredients that make a difference.
We don’t play in the arena of harmful chemicals. We go after third party endorsements and certifications to show that our products are chemically proven and have no hormone disruption. We look for raw materials all over the world that give people support in a natural way and help them avoid the pharmaceutical route.
We are highly transparent as a company. The industry is full of fake products. We will tell you exactly where we get our products. Other companies will not expose those details. I want to pull back the curtain and let our customers know that we aren’t hiding anything. People can also join ARIIX in direct sales avenue.
Making a Change
My favorite thing about what I do is being apart of changing lives. Everybody has a choice, freewill. If you want to be overweight, if you want to feel bad and tired everyday then by all means enjoy your choice. The problem is people don’t realize there is another option. They’re afraid that feeling better or losing weight means giving up everything they love. Those fears keep them from stepping up and seeing what could be. Most people don’t do it until it’s life threatening. Giving people more longevity is what I live for.
For those that have an eating disorder, they’re looking for a weight loss solution. Appetite control is the mainstream solution, it works for a moment but when you get off, metabolic syndrome makes the weight come back. People get fat for many different reasons, you need a program that deals with blood sugars, detox, food addictions, etc. You need a well rounded system that works and gets results. We’ve created that, Slenderize.
I make these products because I’ve been on the other side, fat sick unhealthy, feeling awful. These products are made from a place of passion. ARIIX is not the end all be all, we aren’t the only great company out there. But if you’re going to use a product, do your homework, especially for weight management. Find a company that is doing it for a reason other than to make money.
If you suffer from an eating disorder or food addiction there are solutions out there. I don’t believe our brand, Slenderize, is the only option but it’s one of the best out there, absolutely. I do not want REPEAT customers, that’s what the dieting business wants, to keep you coming back. I want to change your life for good. Know that you’re not out of options or hopeless. I’ve lived those thoughts and I promise there are solutions.
Balance, Balance, Balance
I travel a lot and have two children. It’s not easy, holy heck it’s not easy! I’ve learned to work quickly, I can do things twice as fast as other people I might know. That is because I know I have all these work and family responsibilities and I can’t let either of them slip, so I choose to work efficiently and get crap done.
Sometimes the balance isn’t there. Whatever needs more attention at the moment gets the attention. It’s sacrifice and understanding where it’s important to give each one more attention. It makes it easier because I have a family that trusts that I’m there for them even if I’m slammed at work. I might not make it to everything but I’m still highly involved.
I have a seven year old son, now I’m not big fan of technology. However, he has his OWN phone. If I’m in Japan, he doesn’t have to ask anybody to talk to his mom, he can just pick up the phone and call. Now this doesn’t serve me well for a 3am call about where he left his pokemon, haha! But my kids know they can call wherever I am in the world and I’m there. For that, I am so thankful for technology.
During the holidays, go out for your treat. You eat what you see. So make your home a healthy place by going OUT for dessert. It’s not that you can’t have them it’s just that you need to go out for them. Also EAT slow it takes 20 minutes for your brain to tell your stomach that you’re full.
For those of you parents who have children, Halloween is like a health nightmare with all the artificial sugars. But every kid needs to do it. At my house we have the Halloween fairy. My kids go get all the Halloween candy as humanly possible. After their done, the kids select as many pieces of candy equal to their age. So your seven year old gets seven pieces of candy and gives the rest of it to the Halloween fairy. The Halloween fairy scoops it up overnight and leaves a present in return. My son feels like the king of Halloween because of this. He doesn’t understand why his friends don’t have a Halloween fairy. He doesn’t feel a loss for the lack of refined garbage.
If you can start behaviors like this in your family you will change a generation and this interview with myself won’t be necessary, that is my dream.